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how to use big data analytics to grow marketing roi

Raj Joseph

How to Use Big Data Analytics to Grow Your Marketing ROI

Every form of marketing is aimed at getting the attention of prospective customers. The effectiveness of every…
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machine learning for smart manufacturing

Raj Joseph

Machine Learning Techniques for Smart Manufacturing: Applications and Challenges in Industry 4.0

Industry 4.0 is now underway, changing the traditional manufacturing processes into smart manufacturing and creating…
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artificial Intelligence in healthcare industry

Raj Joseph

Artificial Intelligence in Healthcare industry: How AI Is Shaping The Future Of Healthcare Industry

Innovations in science and technology have changed the way services, and products are delivered across…
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manufacturing trends

Raj Joseph

The Future of the manufacturing industry: Technology trends for 2019 & Beyond

2018 was characterized by steady industrial growth for many manufacturers. According to a report by…
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big data analytics in government sector

Raj Joseph

Big Data Analytics in Government: How the Public Sector Leverages Data Insights

IntroductionData is the new gold. Technological advancements and the ever-increasing amount of data are transforming…
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Data visualization helps in sales

Raj Joseph

7 Ways Data Visualization Can Improve Sales and Marketing Alignment

Organizations routinely manage and gather a lot of data. Routinely, the sales and marketing teams…
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hadoop solves big data problem
Raj Joseph

Raj Joseph - June 20, 2019

How Hadoop Helps Solve the Big Data Problem?

Initially designed in 2006, Hadoop is an amazing software particularly adapted for managing and analysis big data in structured and unstructured forms. The creators of Hadoop developed an open source technology based on input, which included technical papers that were written by Google. The initial design of Hadoop has undergone several modifications to become the go-to data management…

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Machine Learning In Retail Sector- Benefits, Use Case Explained
Raj Joseph

Raj Joseph - June 17, 2019

Machine Learning In Retail Sector: Benefits, Use Case Explained

Before Artificial Intelligence and machine learning retailers relied on data-driven decisions for the success of their businesses. Thanks to AI and machine learning retailers can now track their customers’ purchase trends through data sources like loyalty programs, purchase history, CRM databases, social media activity, market trends, and consumer demands. The role of machine learning in…

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how big data is changing real estate industry
Raj Joseph

Raj Joseph - June 15, 2019

How Big Data is Changing the Commercial Real Estate Industry

Introduction  The advancement in technology all over the globe has not only affected the banking and financial sector, but it is also transforming the real estate sector positively. One such technology that is changing how transactions are carried out in the real estate sector is big data. In the last few years, there has been…

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healthcare data lake
Raj Joseph

Raj Joseph - June 13, 2019

How to Approach Building a Healthcare Data Lake Roadmap

In recent times, it has been proven that data drive the client-focused healthcare which global healthcare leaders strive for. Healthcare organizations collect a lot of data which can be appropriately stored, managed and analyzed towards the provision of high-quality care. In this post, you will learn how to approach building a healthcare data lake. You should…

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marketing datawarehouse benefits
Lily Caroline

Lily Caroline - June 8, 2019

13 Benefits Of Marketing Data Warehouse

When I’m talking about data in this blog, I refer to petabytes. One petabyte is equal to 500 billion pages. It can comprise of standard, printed text, data produced by digital or mechanical devices, IoT enabled devices or also from people using websites, online gaming, banking and softwareapplication. All Marketing Organizations have one simple goal – to amass vast majority of sales opportunities. This can be done using data-driven strategies,…

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importance of data quality
Raj Joseph

Raj Joseph - June 5, 2019

The Role of AI and Machine Learning in Data Quality

In this digital era of advanced information technology and communication, the ever-expanding channels bring both opportunities and challenges. It is very easy today to acquire customers’ data which can help you design effective marketing campaigns, personalized efforts, and fundraising efforts. This increases the chances of the business succeeding if the data acquired is accurate. However,…

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10 big data trends to watch in 2019
Raj Joseph

Raj Joseph - June 1, 2019

10 Big Data Trends to Watch in 2019

There are possibly endless potentials in the application of big data, especially for businesses. With big data, businesses can gain insights into developing trends and tailor their operations towards these trends and make maximum gains. Technological developments are thus underway to ensure that maximum benefits are attained from big data. Because of the ever-evolving nature of technological improvements…

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buyer guide to data warehouse
Raj Joseph

Raj Joseph - May 28, 2019

A Buyer’s Guide to Selecting Data warehouse platform, software or tool

Introduction The importance of data warehouse platforms to every organization cannot be overemphasized. A data warehouse is a centralized store for all data generated by different departments in an organization. A data warehouse platform enables an organization to analyze its historical data overtime and provide users with multiple views of information in an easy to…

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9 Ways Artificial Intelligence Is Reinventing Human Resources
Raj Joseph

Raj Joseph - May 23, 2019

9 Ways Artificial Intelligence Is Reinventing Human Resources

Artificial Intelligence(AI) has grown exponentially over the last decade. It has revolutionized the way business is conducted. Recently, there has been a surge in innovation, which has seen the development of software and computer programs that can ‘think.’ Such software and computer programs can interact with their environment and react accordingly. These smart utilities can…

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