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admin - September 9, 2019

Top 33 Influencers In Big Data & Analytics In 2019-20

Big data analytics plays a significant role in the decision-making process of an organization. It has to do with examining a large number of data sets to find out and identify the hidden patterns that are behind their existence. No doubt, there are people and brands behind the analysis of data, and thus responsible for…

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admin - September 9, 2019

Top Analytics & Business Intelligence Trends for 2019

Over the years, more technological solutions have become available for businesses and other organizations. The development of available technologies has led feats that are achievable in 2019 as well as the available BI tools.   2019 could thus be described as a year when a lot of growth has been achieved in the analytics and…

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how to use big data analytics to grow marketing roi

Raj Joseph - July 13, 2019

How to Use Big Data Analytics to Grow Your Marketing ROI

Every form of marketing is aimed at getting the attention of prospective customers. The effectiveness of every marketing campaign is thus determined by the response gotten from customers as well as the prospects. The response of clients would then determine the returns on investment of the marketing endeavors. Do you know big data analytics can help you grow your marketing…

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big data analytics in government sector

Raj Joseph - June 26, 2019

Big Data Analytics in Government: How the Public Sector Leverages Data Insights

IntroductionData is the new gold. Technological advancements and the ever-increasing amount of data are transforming the way business across industries, and in governments as well. Government digital archiving rates and data generation are on the rise. Digital information is expanding and becoming more complex. In turn, this is making information management, storage, security,processing, and disposition…

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Data visualization helps in sales

Raj Joseph - June 24, 2019

7 Ways Data Visualization Can Improve Sales and Marketing Alignment

Organizations routinely manage and gather a lot of data. Routinely, the sales and marketing teams of these organizations are tasked with making meanings out of the accumulated data. These teams utilize a variety of tools in transforming the accumulated data into forms that summarize them as well as make them more relatable and understandable. Data…

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data visualization guide

Lily Caroline - May 1, 2019

Data Visualization – A Look into the Biases, Questions & Types

“By visualizing information, we turn it into a landscape that you can explore with your eyes, a sort of information map.” – David McCandless As times go by we have become proficient at collecting data, but have we become better at explaining what it all means. That’s still a question that we are yet to…

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Raj Joseph - April 2, 2019

The Ultimate Beginner’s Guide to Understanding Data Visualization Techniques

What is Data Visualization? For the success of your business, it is important that whatever data you have collected from internal as well as external sources should convey proper insight of your services, patterns or correlations to your boss, team members and to your clientele in the easiest way possible. Your data should be able…

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Raj Joseph - June 6, 2017

How IOT and data analytics plays a crucial role in finance sector?

The definition of IoT and Data analytics within financial services The Internet of Things (IoT) is thriving and there are astounding statistics that indicate that it is no less than a “third industrial revolution.” The scenario immediately reflects the dramatic effects of IoT on various industries such as retail, manufacturing, transportation, and energy, and surprisingly,…

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Big Data

Raj Joseph - April 27, 2017

Capitalize on Big Data with Advanced Analytics in Retail Sector

What is big data with advanced analytics? There are pertinent reasons why big data and analytics have become inherently important for corporate success. When used optimally, together they can transform the way many organizations do business, and deliver performance improvements, which are hard to visualize in their absence. No wonder, organizations have been focusing on…

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